Taste of Guardians — Matta Family Culinary Heritage
We are the Matta family, and our culinary heritage extends well before 1924, spanning many generations. Even before 1924, the Matta family was actively and continuously involved in the restaurant and food industry, preserving and refining recipes, proprietary blends, and culinary methods that were passed down from one generation to the next. While no formal family records or documented evidence exist from those earlier years, the knowledge, techniques, and traditions developed during that time form the foundation of our culinary legacy. From the very beginning, the Matta family has maintained continuous operations in the restaurant and food industry. Today, we proudly represent the fifth generation preserving and advancing the accumulated culinary knowledge, business skills, and production methods embedded in our recipes and blends.
The year 1924 is the first for which we have verifiable, documented evidence of uninterrupted activity under the Matta family sole proprietorship. We use 1924 as the official and legal start date because it is the earliest year that can be substantiated in records, providing a clear reference for legal and formal purposes. However, it is important to note that our family practice and the origins of our recipes predate that year by many decades. Before 1924, no formal family documentation or recorded evidence exists, yet our culinary tradition and family knowledge clearly extend well before that year, carefully handed down through generations.
We formally adopted the name “Taste of Guardians” in 2024 during the rebranding of the Matta family business. The name reflects our role as custodians of our ancestral culinary heritage, dedicated to preserving and safeguarding the family’s recipes, blends, and culinary methods for future generations. The naming and branding decision was led by the third and fourth generations of our family, who have been actively involved in the business since the documented year 1924, ensuring that the name accurately embodies our legacy, values, and commitment.
For many decades, the Matta family produced and supplied spices, teas, herbs, coffee, and other food products based on proprietary recipes and blends to local customers, other brands, and exporters under confidentiality agreements. We manufactured and blended under contract for third-party companies and local labels, and during this period, our work was provided without the Matta family name or brand. Our recipes and blends were widely used but carried no family branding, and we did not seek public recognition. Because these recipes and blends were supplied anonymously and production occurred in our outlets and restaurants, which operated on leased premises, our technical contributions remained behind the scenes. Many of the names and brands historically used by our family for these outlets are now registered trademarks held by other parties, highlighting the significance of our rebranding and formal registration under Taste of Guardians.
Despite our long-standing expertise and contributions, our culinary legacy remained largely invisible for decades. For many years, we supplied proprietary recipes and blends to other brands, local customers, and exporters without using the Matta family name. From South Mumbai (Bombay) to Navi Mumbai, we operated exclusively from leased restaurant and production spaces. We never owned any of these premises, and frequent relocations reduced our visibility, preventing formal acknowledgment of our contributions. Additionally, as noted, all names previously used by our family are now trademarked by other parties, which limited public recognition and association of these products with the Matta family. These factors explain why our contributions were not publicly recognized for so long.
In 2024, we formally registered and restructured the business, rebranding under the name Taste of Guardians. This step was taken to establish a distinct trademark and legal identity, ensuring that the Matta family’s recipes, blends, and culinary methods are recognized and protected. We also sought to stop supplying our signature recipes and proprietary blends anonymously to other brands and begin presenting products under our own family brand. The rebranding ensures that the craftsmanship, knowledge, and decades of work behind these recipes are credited to the Matta family. From 2024 onward, we have ceased providing our proprietary recipes and blends to other brands or customers without Matta family branding. All products and restaurant offerings are now presented under Taste of Guardians, honoring our ancestors’ efforts, techniques, and recipes while ensuring they are visible, credited, and preserved.
During many of our earlier relocations and contract manufacturing arrangements, the names and outlets that used our recipes were often registered by other parties. Several of those historic names are now owned and trademarked by third parties. This emphasizes the importance of formal branding and registration: to protect our family recipes, prevent the loss of association between our work and the Matta family, and ensure that the culinary legacy remains legally recognized under our own brand.
Taste of Guardians is an international brand, formally registered in Canada under MattaLabs Foods Inc., a wholly owned subsidiary of MattaLabs Foods Private Limited in India. Our headquarters are located in Mumbai, Maharashtra, India. All internal branches, operations, and international outlets are fully owned by the MattaLabs Foods group. No shares have been issued, and no third party holds ownership, control, or governance rights over any part of the business.
All lines of products and business operations remain consistent worldwide. There is no change in product, recipe, or quality across locations. Asia is our home, where the Matta family began its culinary journey, and we are now expanding to serve customers across the globe.
We are a family-owned sole proprietorship, wholly controlled by the Matta family. No shares have been issued, and no ownership rights have been transferred to external parties. The business is governed and operated exclusively by the direct Matta family lineage. The Matta family line that owns and operates this business is the exclusive legal and beneficial owner of the recipes, proprietary blends, culinary methods, and the business itself. No other relatives, persons with the Matta surname, or extended family branches have ownership, governance rights, or entitlement to claim association, ownership, or control of these recipes, blends, or the business. We are not the generation that created these recipes, but we are the generation entrusted with preserving, protecting, and honoring the wealth of history, reputation, and effort our ancestors built. Our stewardship ensures the Matta family recipes and methods are known, respected, and not transferred, sold, or diluted.
Since the documented year 1924, we have been continuously active in the restaurant and food industry, and our current operations represent the fifth generation of this documented lineage. Our family has preserved production knowledge, business models, and culinary techniques across generations. Ownership and continuity belong solely to the Matta family line named herein; no other relatives or individuals outside this family line are parties to ownership or entitled to make claims. This lineage ensures that the Matta family name and legacy remain intact for future generations.
We are committed to preserving our multi-generational culinary heritage while operating as a modern, legally registered business. Our mission is to celebrate and credit our ancestors’ craftsmanship and legacy in these recipes and blends, present and sell products and restaurant experiences under the Matta family brand so our contributions are visible and acknowledged, maintain strict quality, authenticity, and production standards for every spice, blend, tea, and food product we offer, and seek recognition for the Matta family’s historical contributions to ensure these recipes and family stories are preserved for future generations.
At Taste of Guardians, we do not believe in altering or fusing our recipes to match trends. Our purpose is not to create “fusion” or modernized versions of heritage dishes but to preserve the authenticity, methods, and essence of traditional food craftsmanship developed by our ancestors. Every product, dish, and blend represents the same values, consistency, and integrity that have guided our family for generations.
Our recipes are not sold, shared, or licensed to any other brand or entity. They are preserved exclusively within the Matta family. This ensures that every product under Taste of Guardians continues to uphold the same original flavors, quality, and standards—regardless of geography or expansion.
All international and national branches of Taste of Guardians operate under the MattaLabs Foods Group, ensuring unified control and governance. Our international subsidiary, MattaLabs Foods Inc. (Canada), and our parent company, MattaLabs Foods Private Limited (India), are wholly owned and managed by the Matta family.
There are no third-party owners, shareholders, or investors involved in any national or international operations. Every entity, outlet, and label within the group remains under complete family ownership and direction, ensuring consistent decision-making, uncompromised quality, and preservation of brand integrity.
Our rebranding under the name Taste of Guardians represents not a departure but an evolution—a way to protect and legally distinguish our family’s intellectual property and craftsmanship while continuing the same recipes and heritage that have been passed down through generations. The name signifies that we are the “guardians” of our ancestors’ culinary artistry and are committed to safeguarding it for the future.
Every Taste of Guardians product is crafted using premium ingredients, sourced responsibly, and produced under strict quality standards. We follow both traditional methods and modern production protocols, ensuring safety, consistency, and authenticity.
We are equally committed to sustainability and ethical business practices. From supporting local farmers and suppliers to reducing waste and preserving traditional food knowledge, every decision we make reflects our values of respect—for the environment, our communities, and our heritage.
As we grow globally, we continue to expand into new markets and regions, introducing the world to the Matta family’s authentic culinary craftsmanship—unchanged in flavor, unchanged in quality, and unchanged in principle.
The Taste of Guardians brand is not a reinvention but a continuation of a century-long heritage that began even before 1924. While we have embraced modern registration and trademark protection, our heart remains rooted in the kitchens, spices, and flavors that defined our early beginnings.
Our role today is to preserve, protect, and promote that legacy, ensuring that the Matta family’s work remains known, respected, and properly recognized—both nationally and internationally.
We are not just producers; we are custodians of our own heritage. Every blend, spice, and recipe we share was created by our ancestors and carries the story, effort, and artistry of generations past—continuing the Matta family legacy under the name Taste of Guardians.